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Heuritech’s Reports decode performance for trends, silhouettes, fabrics, colors and details so your teams can focus on what is really important: precise creation and delivery.

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A report for every strategy 

Fashion Week Report

Explore the most impactful runway trends shaping each season in this comprehensive report.

Covering over 70 key trends from 100+ fashion shows, this edition blends expert curation, predictive analytics, and runway intelligence to tell the full story behind each trend’s evolution, on and off the catwalk. To help you make the most of fashion week insights, our fashion and data experts have also tracked how pivotal trends unfold across social media, connecting them to consumer behavior and cultural momentum.

Inside, you'll find in-depth analysis of colors, fabrics, prints, shapes, and details, plus Heuritech’s unique curated themes that merge AI with cultural context to capture the true essence of the season.

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Top Prints

Fashion Week Key Insights Express Report

Quick, curated and actionable: Your executive summary of the season.

Delivered within 48 hours of the last show in each city, this focused report highlights 3–5 essential trends per market across colors, fabrics, prints and shapes.

Combining AI scoring with expert validation, it reveals the trends with the highest momentum and strongest evolution compared to previous seasons.

Ideal for fast decision-making, it includes clear visuals and concise insights to support alignment across creative and commercial teams.

Collection Brief

This bespoke trend report is curated with your brand’s unique DNA and target audience in mind, ensuring every insight is aligned with your identity and market positioning. It includes a curated selection of colors, prints, fabrics, and silhouettes—strategically chosen and supported by consumer data for the relevant season, designed to inspire creativity and optimize product development.

To support strategic planning, the report features a data-backed launch calendar optimized for maximum market impact. For an added layer of creative support, optional design sketches are available to transform insights into a collection-ready blueprint.

Collection Brief
Top trending colors SS 26

Concept validation

Gain expert analysis of your planned collection through the lens of market data and trend adoption patterns. This report provides season-specific validation of your choices in color, fabric, print, and silhouette, ensuring alignment with current and emerging consumer preferences.

Additionally, your assortment is benchmarked against key competitors to assess positioning and differentiation. The report concludes with actionable feedback to fine-tune your collection for maximum commercial impact.

Top Trends: Tailored Essentials Report

Sharp, visual, and predictive: Your tailored material forecast.

This customized report highlights the top 5 colors, prints, and fabrics for your chosen season and market, powered by AI forecasts up to 24 months ahead.

Using more than 8 years of historical data from millions of social images, it delivers unbiased insights into the materials gaining traction across diverse consumer groups, from trendsetters to the mainstream.

Ideal for brands seeking clear direction without platform access, it includes performance visuals and segmentation to inform product design and sourcing.

Growing Color Reports
Sportswear Report

Sportswear Market Intelligence

A deep dive into competitive performance, consumer insights, and product direction.

This report analyzes 17 top sportswear brands across 16 global markets. It combines market share and social media visibility data to reveal your current standing and future trajectory.

You’ll gain gender, age and consumer segment insights, as well as growth trends for 50+ sneaker models and shape forecasts up to 2 years ahead.

Ideal for brands looking to sharpen strategy, align teams, and lead the sportswear market with data-backed decisions.

Tailored report

Our fully tailored reports are crafted to address your specific business questions, combining proprietary data with in-depth qualitative research. Each report is built around your objectives, providing actionable insights and expert consultation to support strategic decision-making with clarity and confidence.

The fashion team looks forward to discussing this further to ensure your request is fully met.

Customized fashion report

Meet the fashion team

Agatha

Agata Kupryjaniuk

Senior Fashion Analyst

At the intersection of strategy and innovation, Agata leverages her expertise in merchandising and go-to-market planning to help brands stay ahead in an ever-evolving fashion landscape.

Frida

Frida Tordhag

Fashion Analyst

With a Fashion Business degree from Istituto Marangoni and expertise within social media and the fashion industry, Frida offers a Gen Z perspective by combining innovative trends with practical insights.

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FW’26 Men's Fashion Weeks

Prada Fashion Week FW26

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