Report | SS’26 Trend Atlas
Created by Heuritech’s fashion and data experts, the report offers a comprehensive review of the regional style insights, shaping global fashion.
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Fashion market reports
To better comprehend how to leverage fashion week trends and their life cycle, our fashion and data experts have tracked the development of pivotal trends on both the runways and social media. Gain insight into how to interpret these trends in accordance with your consumers' preferences and identify the key events and designers influencing their desirability.
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Report | Global Luxury Brand Analysis 2024
Discover how 2024 was a pivotal year for the luxury industry and key trends for 2025.
Report | Gen Z China
As digital natives, Chinese Gen Zers are more open-minded, diverse, and inclusive. Their untarnishable cultural confidence drives them to carry the spread of Chinese traditional culture and take up the important task of cultural revival. Numerous designers and brands try to explore a multicultural fusion and break the world’s stereotypes of Chinese aesthetics with a contemporary perspective. We discover Gen-Z China and how Gen Zers showcase their own culture.
Report | New Frontiers: Fashion in the Metaverse
Fad or future? We discover how fashion brands can enter the new virtual realm of the Metaverse with Arianee.
Report | Sportswear x Fashion: An Impactful Synergy
Discover how the communion of sportswear and fashion has impacted trends over the years.
When Fashion and Technology Collide – Merchandising Report
A conversation on merchandising:
leveraging technology to optimize processes.
When Fashion and Technology Collide – Design Report
A conversation on design:
enabling creativity through technology.
How can you materialize your commitments towards sustainability?
Heuritech in partnership with Fairly Made analyzed the sustainable trends and practices used by the creators in the fashion industry.
African designers and trends: A closer look
African fashion designers have started to get the international visibility they rightly deserve. Discover more about this promising vanguard.
Zoom on social media: Influencer marketing & fashion trends
Discover Heuritech’s and Hivency’s social media analysis to understand how influencers have adopted the next season’s trends.
Fashion Digital Revolution Report
The Fashion Digital Revolution is accelerating in various ways including 3D fashion, virtual models and fashion apps
Sustainability Fashion Report
Are consumers truly advocating for a more sustainable fashion? Find out.
